Marketing for trades businesses
Marketing playbooks for trades businesses, trade by trade and channel by channel: Google Local Services Ads, Google Business Profile, reviews, referrals, door hangers and seasonal campaigns. Each shows what a channel costs where the cost is published, how to measure it, and what to do when the phone starts ringing.
Marketing and reviews
- CleaningCleaning business marketing that builds recurring clients: trust signals, spring and move-out peaks, cheap channels that work, a budget per signed client.
- ElectricalElectrician marketing that books profitable work: service calls vs. EV charger and panel projects, winter fire season, review rules, booked-job budget.
- Garage doorGarage door marketing: Google's Advanced Verification for ads, broken-spring emergencies vs. new door sales, opener safety selling points, and budget math.
- Local Services AdsGoogle Local Services Ads for electricians: lead price ranges, license and background checks for an urgent trade, billing, ranking and a 90-day test.
- Local Services AdsGoogle Local Services Ads for HVAC companies: lead costs, verification for an urgent category, how charges and credits work, ranking and seasonal budgets.
- Local Services AdsLocal Services Ads for pest control companies: Google checks, license prep, how leads are billed and credited, valuing leads by the plans they become.
- Local Services AdsLocal Services Ads for plumbers: what leads cost, the extra screening for an urgent trade, picking job types like drains and water heaters, and credits.
- Local Services AdsLocal Services Ads for roofing companies: why leads cost more, what Google verifies, how billing and credits work, and math on repairs versus full roofs.
- HVACHVAC marketing playbook for owners: which channels to run, a month-by-month seasonal calendar, how to set a budget from booked jobs, and what to measure.
- LandscapingLandscaping marketing plan: pre-sell spring in winter, fill routes with recurring maintenance, sell installs and irrigation, and budget from booked work.
- Pest controlPest control marketing: termite swarm and mosquito seasons, turning one-time calls into quarterly plans, what you can't say in ads, and a budget per plan.
- PlumbingPlumbing marketing that books jobs: channels worth paying for, leak, freeze and water heater seasons, review rules, and a budget built from booked jobs.
- Pressure washingPressure washing marketing: why there's no Local Services Ads category, the cheap local channels that work, wash-water and lead-paint rules, budget math.
- RoofingRoofing marketing for owners: storm and hail seasons, door-knocking and insurance-claim rules, channels that sell roofs, and a budget from signed jobs.
Marketing gets the phone ringing.
BRIX answers it.
Every lead you pay for is a call someone has to answer. Call (518) 588-1122 to hear how BRIX answers, books and follows up, or book 15 minutes.
Prefer email? eeharris2004@gmail.com